case study

Eccommerce Store Doubled Sales & Site Visits

We helped Custom Notice Boards, a business that makes handmade framed pinboards, blackboards, and whiteboards, to improve website traffic and sales.

custom notice boards website

The problem

Lindsay was getting some sales on Etsy, but she wanted to depend less on Etsy and grow her own WooCommerce store.

She had hired a creative agency to build her website, but it had lots of errors and wasn’t bringing in enough visitors or sales. Lindsay felt frustrated and disappointed because the agency wasn’t helping her grow her business.

The solution

I suggested that we improve her website performance, create a content plan, and work on SEO to attract more customers.

First, we fixed the website by removing old plugins and updating it to make sure everything worked properly, making sure that conflicting plugins were isolated and replaced.

Then, I focused on improving the keywords to help people find the website through search engines and added them to important sales pages. I also planned six months of content and started writing articles that connected with her products.

The results

In the last six months, Lindsay has doubled her sales, and the website has also doubled in traffic from search engines.

We’re continuing to add content and expect even more growth in sales and visitors. Now, Lindsay doesn’t rely as much on Etsy and has a plan to keep growing her business.

custom notice boards sales
Sales results have increased over the last 6 months due to the new organic growth.

Website traffic increased by optimising and adding new keywords and starting to implement a monthly content plan.

How this was achieved

  • Getting the website listed on Google
  • Optimizing pages to show up for specific product searches
  • Building backlinks to improve search ranking
  • Fixing and speeding up the WordPress website
  • Improving the site speed to help boost sales
  • Correctly setting up page titles and descriptions for SEO

Client feedback

“Sales results have shown that the work you have done is effective. So last month the sales were double what they were the previous year.”